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Final Major Project
Project
Creative Designer
Role
Year
2022
To produce a campaign which relieves the stigma working class parents have on gaming their gamer children.
Twitch - Gaming Guidebook

Brief: To produce a campaign which relieves the stigma working class parents have on gaming their gamer children.
Insight: Whilst gaming is a popular form of entertainment for many working class families children and is the most popular form of entertainment world wide 27% of gamers world wide hide their gaming hobby from their parents with many believing time spent on gaming can be put to good use on more productive things.
Direction: Creating a gaming guidebook similar to the ‘for dummies books’ that parents can read.



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